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Cognitive and Tactical Dimensions of Conversational Goal Management

Department of Communication, University of Kentucky, Lexington, Kentucky 40506, USA

Donald J. Cegala

Department of Communication, The Ohio State University, 154 North Oval Mall, Columbus, Ohio 43210, USA

William F. Sharkey

University of Hawaii at Manoa, Department of Speech, 2560 Campus Road, George Hall 326, Honolulu, Hawaii 96822 USA

Bruno Teboul

Department of Communication, The Ohio State University, 154 North Oval Mall, Columbus, Ohio 43210, USA

Rationalist depictions of conversational behaviour assume that communicators engage in a good deal of goal-directed thinking and that such thinking guides message production. The current study used a cued-recall method (Cegala et al., 1988) to investigate the composition of conversational cognition and to investigate the relationship between cognitions and tactics. Results indicated that goal-oriented cognition was prominent but that non-strategic thoughts were more frequent. In addition, results indicated that individuals using tactics of low, moderate, and high levels of goal management sophistication had qualitatively different conversational cognitions. Finally, partner tactics appeared to influence the composition of conversational cognition.

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